Considering a fractional CMO instead of an agency? You’re asking the right questions.
This 9-part series answers every question you have—from cost and capability to control, risk, and what actually happens in 90 days. Backed by real case studies and transparent numbers.
The Complete Guide to Marketing Leadership Series
Fractional CMO vs Agency: The Real Cost Comparison for 2025
Agencies quote £5,000/month but cost £8,200 with hidden fees. In-house CMOs cost £179,500 year one….
Fractional CMO vs Agency vs In-House: What You Actually Get
Agencies deliver execution. In-house CMOs deliver strategy and ownership. Fractional CMOs deliver both—but only if…
Who Owns Your Revenue: CMO vs Agency Accountability
Agencies are accountable for deliverables. In-house CMOs are accountable for revenue—but take 6–12 months to…
When to Hire a Fractional CMO vs Marketing Agency
When should you hire a fractional CMO vs agency vs in-house CMO? This decision framework…
Fractional CMO Services: What’s Included & Why It Beats Agencies
A fractional CMO combines strategy + execution—unlike agencies that only execute. Learn what’s included, how…
Fractional CMO Onboarding: Your 90-Day Roadmap (What to Expect)
Fractional CMO onboarding: Your 90-day roadmap. See what happens in Month 1 (audit & strategy),…
Fractional CMO FAQ: 40+ Questions Answered
Got questions about hiring a fractional CMO? This comprehensive FAQ covers pricing, guarantees, timelines, data…
What you’ll learn:
- Hidden costs of agencies (and why they’re not worth it)
- Real pricing: fractional CMO vs agency vs in-house
- When a fractional CMO makes sense (and when it doesn’t)
- How to spot an agency that’s failing you
- What’s actually included in fractional CMO services
- Five detailed case studies with specific metrics and ROI
- Your 90-day engagement roadmap (week by week)
- GDPR compliance and data privacy (how we protect your customer data)
- Common objections answered
The proof:
- £50M+ in marketing-attributed revenue across case studies
- 77% of leads marketing-sourced (ECA International)
- 89% revenue growth in 12 months (IRIS Software)
- 83.75% ARR growth (Nimbus Maps)
- 105%+ revenue targets delivered (Elateral)
Ready to explore?
Start with Article 1 to understand the cost reality. Or jump to the FAQ if you’ve got specific questions.
No pitch. No pressure. Just clarity.
